Social Media strategy
Introduction
A set of three offerings to help with the ‘big picture’. It seems that many organisations set up a Facebook or Twitter account, but appear not to know how to use them properly – or how they fit in with the bigger corporate communications picture.
‘Social Media healthcheck’
SCL will deliver a workshop to see which of your customer’s challenges could be addressed by social media
Match your customer’s target communities with appropriate tools to fit their online behaviour patterns and interests
Identify communications styles to match differing needs of community engagement groups
Benefits
Use existing best practice to build success into delivery
Measure for Measure
SCL will deliver a dedicated workshop to monitor and measure the performance of your customer’s social media campaign and the related tools.
Social media is an emerging discipline which blends elements of PR, Marketing, and technology.
However, “if you can’t measure it, you can’t manage it”!
‘Influence’
SCL will work with a business partner to conduct an analysis of your customer’s immediate community, partners, and stakeholders
This will use patented technology to identify key influencers and / or transmitters of influence and information
Benefits
- Envision & monitor their network
- Minimise time taken to achieve effective influence
- Maximise impact and minimise outlay
Contact us
Please use the contact us form.
