Digital Transport Case Study

Situation

Souter Consulting Limited was approached by Hannah Bryan, at the time working as part of the Newcastle University School of Civil Engineering and Geosciences, to help her run an event which would investigate what role technology would play in the future of transport.

Justin Souter was recommended to Hannah by Graham Jordan, Partnership Analyst for Tyne and Wear ICT Partnership.

What SCL did

Acted as a mentor, explaining how Social Media tools could help publicise & run the event
Set up and configured a number of tools to publish information about the event, and capture any multimedia content that was created
Wrote blog posts, tweeted, and ‘live blogged’ the event itself (i.e. created a real-time & interactive record of proceedings).
Provided project management and community management advice

What difference did it make

Helped create momentum and credibility for the event
Provided organizational and technical assistance, helping Hannah keep on top of activities
Short-cut the time taken from start to successful implementation
Helped created ‘sparkle’ to proceedings and a connection with future developments in collaboration technologies.

What did the Customer say?

Justin was a pleasure to work with. I was gi ven three weeks to put on this event and Justin was a massive support from the initial brainstorming to the postevent feedback capture and close. The ‘live blogging’ in particular was a real hit as many of the project partners were not able to attend in person and so attended ‘virtually’.