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Excellent Social Media case studies by Ron Ploof

September 21, 2009

High recommended reading to see how large companies are using Social Media. Enjoy! Social Media and PR The Ranger Station Fire Johnson & Johnson does New Media Johnson &Johnson Case Study – Social Media Technorati Tags: social media,pr,business,useful,fascinating,case studies,lessons learned This work is licensed under a Creative Commons Attribution Non-commercial Share Alike license.

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Top Twitter strategy doc from HMG

August 3, 2009

A quick post to republish this document that I found via ‘Government advice urges tweeting’ article on the BBC website. The source for this is the Cabinet Office’s digital engagement blog. If you are a corporate, then this is for you. Contents Quoting from the document: “It covers: Objectives and metrics – why we are [...]

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SCL & Thinking Digital (including Live Blogging info) #TDC

May 11, 2009

I thought I should post before the conference about what I’ve been up to in connection with Thinking Digital (TDC), and how you can follow proceedings through the SCL website. Consultancy role I have been advising TDC on Social Media strategy Working with the conference producer, and PR chief to explain the possibilities of Web [...]

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Social Media at CONNECT North East

May 11, 2009

  This post sets out the work I have been doing with CONNECT North East which, in its own words, is:  ”the newest branch of the highly successful CONNECT network, which brokers introductions between young technology companies and investors. CONNECT North East’s role is to strengthen the links between the region’s young technology businesses and [...]

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#RSCN09 – Learning in Virtual Worlds conference: my thoughts

April 22, 2009

This post is my immediate feedback from the event at the University of Sunderland yesterday, details of which are here. A great opportunity to find out more about Virtual Worlds, the issues involved and how best to use them. Also some excellent advice about how to help those in your organisation wishing to exploit VWs [...]

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My views & feedback on SXSW

April 14, 2009

This post sets out my observations of the South by South West (SXSW) interactive festival (http://sxsw.com/interactive), in March 2009. I attended as Ambassador to Thinking Digital (http://thinkingdigital.co.uk/). Reflections Overall, it was a fantastic experience, not overwhelming I don’t tend to overdo things, so didn’t "burn the candle at both ends" too much! I found it [...]

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Web 2.0 articles in bdaily #8 – Conclusion

March 2, 2009

n.b. This was originally published on bdaily. Photo credit to bootload “Web 2.0: Conclusion With Justin Souter of Souter Consulting Part 4 [sic] of a series of articles on the application of Web 2.0 In writing this conclusion, I first would like to thank you for staying with me since January, and for your comments [...]

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How might Thinking Digital exploit Web 2.0? #TDC

February 18, 2009

This post is pretty much about what it says in the title! I met with Maxeen & Lewis from Codeworks last week and we had a think about how to maximise awareness and appreciation of Thinking Digital. Thinking Digital is an annual conference where the world’s greatest thinkers and innovators gather to inspire, to entertain, [...]

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Ear to the Groundswell: Get Satisfaction trial

February 2, 2009

Improving what SCL does, and how we do it, is of paramount importance – because we can better serve our Customers. Getting feedback from interested parties is vital, and can help set up a positive feedback loop. Using online tools to do this has two functions: To demonstrate / experiment with these tools, so this [...]

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Web 2.0 articles in bdaily #4 – How

January 28, 2009

Photo credit to Estherase Sharp-eyed readers will have noticed the text for this article was all about ‘When’, but I managed to make the title ‘How’. :$ So to make up for my misdemeanour / TWOCing, please find: the ‘When’ article here, and the ‘How article here Thanks for your patience – doh!   Technorati [...]

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